Tumblr is a blogging/social network on the rise. It owes its
popularity to the fact that it acts as both a blogging platform and also like a
social network. Short image posts are what works best on Tumblr, but text
based post work as well especially if the text is made into an image or
printing on top of an inspiration background. Tumblr has a very viral nature
and if people love your stuff they reblog it and your message spreads like a
wildfire and followers follow suit.
Get traffic, followers and monetize your Tumblr |
There are lots of ways in which you can use Tumblr, such as
using it as a mini-blog to increase your blog network and get your message
across to a different audience. You can
use Tumblr best if you are an image based blogger, to spread your photography around
the web for more people to see with a link back from you the original source.
With enough followers and traffic you can monetize your Tumblr blog so that you
make some coffee money while social networking.
How to Grow Traffic and followers on Tumblr
First I will tell you how I began using Tumblr, I was trying
to do some back-linking by creating little web 2.0 satellite sites. I posted
only one article at the time which was a long text article (not knowing that
the Tumblr audience favoured image posts) with a link pointing to my fitness
blog. I had no idea of the viral nature of Tumblr’s reblog function. I later on
posted a more image based post with some text, Upon check my Tumblr a few
months later I realised that my post had been shared and that my links in the
post were still intact in the other people’s Tumblr’s, I also realised I had
gotten followers.
From then on I saw the value of Tumblr to promote my non-Tumblr
fitness blog. I decided I would be more active on Tumblr. At first I would post
once or twice every week and would notice that every time I posted I would get
more followers, I also realised that not all posts got reblogged the same, some
were more popular than others. In fitness blogs the inspiration quote on an
inspirational background was the most popular amongst fitblr (which are fitness
bloggers in Tumblr language), also images of aesthetically muscled guys and fit
hot babes were a hit. Once you get to a certain number of followers on Tumblr
they reblog everything you post (I am yet to reach that stage, I just recently
started working on increasing my efforts on Tumblr).
I realised that the most reblogged and followed Tumblr’s
posted very often more than 5 times a day sometimes, they also follow a lot of
other people (some people follow you, if you follow them), popular Tumblr blogs
also like a lot of other peoples posts and comment on other peoples Tumblrs. It
is also important that you reply to messages from your followers to build a
great community environment.
Another way to build Tumblr traffic is to not focus all your
efforts on activities on Tumblr alone, try to target search engine traffic and
rank for your key word. You can do this by mixing the types of posts you make
from images, to text to video and quotes. (If a lot of people ask you question
that could be a lot of helpful content when you are having question and answer
sessions).
Try link building outside Tumblr and doing article marketing to promote yourself where you share your Tumblr in your author bio box. Going back to your onsite work, you should have static pages like your about me where you can write long text descriptions to help people know where you are coming from and why you do what you do, also you can make other static pages where your non-image content can be shared. Make sure it’s long, descriptive and well optimized for search engines then you could build backlinks pointing to those static pages. If they rise in the search engines, more people will be exposed to your blog. Your static pages could include links to your other social networks that you use and your main blog.
Try link building outside Tumblr and doing article marketing to promote yourself where you share your Tumblr in your author bio box. Going back to your onsite work, you should have static pages like your about me where you can write long text descriptions to help people know where you are coming from and why you do what you do, also you can make other static pages where your non-image content can be shared. Make sure it’s long, descriptive and well optimized for search engines then you could build backlinks pointing to those static pages. If they rise in the search engines, more people will be exposed to your blog. Your static pages could include links to your other social networks that you use and your main blog.
Ways to Monetise Tumblr
Tumblr is tricky to monetise, and let me tell you why, it is
more of a social place so people might not like to have ads show when they
visit your Tumblr, it could chase away visitors or followers, and secondlyfollowers
hardly ever need to visit your blog after they follow you because Tumble shows
all updates to blogs you follow in a dashboard format which does not show blog
format, but only the post itself. A way to make followers click so they
actually go to your Tumblr would be to post image based pictures in sets with
post describing the images so that followers would have to click to view the
whole thing.
One of the most popular ways to monetise Tumblr is using ad
networks like Google Adsense, if you use
Google adsense it would serve you well to read some of the suggestions I made
above so you can get more search engine traffic as its more targeted traffic
then traffic from within Tumblr. If you
are a text based Tumblr you could use ad networks like infolinks to advertise. There
are a lot of adsense alternatives you can find if cannot get approved for Adsense
such as Bidvertiser, Exit Junction, Chitika, Clicksor, I am not sure if they cater for Tumblr
blogs but they are worth a try.
Also you could be an affiliate for a Clickbank product if
you are into affiliate marketing, make sure your Tumblr does not look made for
that affiliate product though, that is frowned upon and may get your Tumblr
deleted. You could have a reviews of products and have some affiliate links (not
every post though, but maybe one of your static pages) or banners on your side
bars.
You could also sell your own services on Tumblr, especially
if you become a Tumblr pro-blogger. You could sell your own product on Tumblr
to your loyal and growing followers.
That is all for now, I will update this post should I acquire
more information in the near future, good luck in your blogging endeavours, I
hope I have been helpful.
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