Tuesday, 10 July 2012

Ways to Use Tumblr – How to Increase Visitors on Tumblr


Tumblr is a blogging/social network on the rise. It owes its popularity to the fact that it acts as both a blogging platform and also like a social network. Short image posts are what works best on Tumblr, but   text based post work as well especially if the text is made into an image or printing on top of an inspiration background. Tumblr has a very viral nature and if people love your stuff they reblog it and your message spreads like a wildfire and followers follow suit.
Get traffic, followers and monetize your Tumblr

There are lots of ways in which you can use Tumblr, such as using it as a mini-blog to increase your blog network and get your message across to a different audience.  You can use Tumblr best if you are an image based blogger, to spread your photography around the web for more people to see with a link back from you the original source. With enough followers and traffic you can monetize your Tumblr blog so that you make some coffee money while social networking.

How to Grow Traffic and followers on Tumblr


First I will tell you how I began using Tumblr, I was trying to do some back-linking by creating little web 2.0 satellite sites. I posted only one article at the time which was a long text article (not knowing that the Tumblr audience favoured image posts) with a link pointing to my fitness blog. I had no idea of the viral nature of Tumblr’s reblog function. I later on posted a more image based post with some text, Upon check my Tumblr a few months later I realised that my post had been shared and that my links in the post were still intact in the other people’s Tumblr’s, I also realised I had gotten followers.

From then on I saw the value of Tumblr to promote my non-Tumblr fitness blog. I decided I would be more active on Tumblr. At first I would post once or twice every week and would notice that every time I posted I would get more followers, I also realised that not all posts got reblogged the same, some were more popular than others. In fitness blogs the inspiration quote on an inspirational background was the most popular amongst fitblr (which are fitness bloggers in Tumblr language), also images of aesthetically muscled guys and fit hot babes were a hit. Once you get to a certain number of followers on Tumblr they reblog everything you post (I am yet to reach that stage, I just recently started working on increasing my efforts on Tumblr).   

I realised that the most reblogged and followed Tumblr’s posted very often more than 5 times a day sometimes, they also follow a lot of other people (some people follow you, if you follow them), popular Tumblr blogs also like a lot of other peoples posts and comment on other peoples Tumblrs. It is also important that you reply to messages from your followers to build a great community environment.

Another way to build Tumblr traffic is to not focus all your efforts on activities on Tumblr alone, try to target search engine traffic and rank for your key word. You can do this by mixing the types of posts you make from images, to text to video and quotes. (If a lot of people ask you question that could be a lot of helpful content when you are having question and answer sessions).

Try link building outside Tumblr and doing article marketing to promote yourself where you share your Tumblr in your author bio box. Going back to your onsite work, you should have static pages like your about me where you can write long text descriptions to help people know where you are coming from and why you do what you do, also you can make other static pages where your non-image content can be shared. Make sure it’s long, descriptive and well optimized for search engines then you could build backlinks pointing to those static pages. If they rise in the search engines, more people will be exposed to your blog. Your static pages could include links to your other social networks that you use and your main blog.    

Ways to Monetise Tumblr


Tumblr is tricky to monetise, and let me tell you why, it is more of a social place so people might not like to have ads show when they visit your Tumblr, it could chase away visitors or followers, and secondlyfollowers hardly ever need to visit your blog after they follow you because Tumble shows all updates to blogs you follow in a dashboard format which does not show blog format, but only the post itself. A way to make followers click so they actually go to your Tumblr would be to post image based pictures in sets with post describing the images so that followers would have to click to view the whole thing.


One of the most popular ways to monetise Tumblr is using ad networks like Google Adsense,  if you use Google adsense it would serve you well to read some of the suggestions I made above so you can get more search engine traffic as its more targeted traffic then traffic from within Tumblr.  If you are a text based Tumblr you could use ad networks like infolinks to advertise. There are a lot of adsense alternatives you can find if cannot get approved for Adsense such as Bidvertiser, Exit Junction, Chitika, Clicksor, I am not sure if they cater for Tumblr blogs but they are worth a try.

Also you could be an affiliate for a Clickbank product if you are into affiliate marketing, make sure your Tumblr does not look made for that affiliate product though, that is frowned upon and may get your Tumblr deleted. You could have a reviews of products and have some affiliate links (not every post though, but maybe one of your static pages) or banners on your side bars.

You could also sell your own services on Tumblr, especially if you become a Tumblr pro-blogger. You could sell your own product on Tumblr to your loyal and growing followers.

That is all for now, I will update this post should I acquire more information in the near future, good luck in your blogging endeavours, I hope I have been helpful.

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